OUR STORY
Keira and Katelin, the 16-year-old daughters of South African and UK immigrants, are a force to be reckoned with.
Growing up, they'd witnessed their families navigate the complexities of the American healthcare system, often feeling lost and overwhelmed. The experiences caring for their grandfather's chronic battle with Parkinson's,
sparked a fire in the twins. They weren't just going to complain; they were going to do something about it.
Their idea? A healthcare startup called "Caretology," focused on revolutionizing employee engagement within healthcare organizations. They understood that happy, engaged employees who understood their goals and believed in mission and vision, translated to better patient care and a more thriving healthcare system overall.
Their engagement solutions focused on hospitals and clinics, emphasizing the Caretology platform's potential to:
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Attract Top Talent: In a competitive healthcare landscape, Caretology would give organizations an edge by showcasing a vibrant and supportive work environment.
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Retain Staff: Reduce costly turnover by investing in employee well-being and growth.
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Build a Better Culture: Foster a sense of community, collaboration, and purpose, leading to increased job satisfaction and improved patient outcomes.
Their parents, initially hesitant about their daughters diving into the entrepreneurial world at such a young age, couldn't help but beam with pride. They saw their own resilience and determination reflected in Keira and Katelin.
The twins faced their share of challenges. Some dismissed them as "just kids," while others questioned their lack of real-world experience. But Keira and Katelin persevered, driven by their passion and the belief that they could make a real difference.
Caretology started gaining traction. Hospitals, clinics and medical practices that implemented the tolls, resources and solutions saw a noticeable improvement in employee satisfaction scores, a decrease in turnover rates, and an increase in patient satisfaction.
Their story became an inspiration—a testament to the power of young minds, the impact of immigrant experiences, and the unwavering determination to create positive change in the world. Keira and Katelin proved that age was no barrier to innovation, and that even teenagers could disrupt the healthcare industry, one "engaged employee" at a time.
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Dream On
Keira Venketsamy
Founder & Co-CEO
Katelin Venketsamy
Founder & Co-CEO
Caretology Foundation
We care deeply about the community and have taken leadership roles in two key initiatives to build the capacity of local nonprofits and communities and support the next generation of student innovators.
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Community Collaboration
We believe that together we can build strong and healthy communities. We collaborate with non-profits and providing no-cost marketing and impact development support.
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Student Growth and Development
We want to grow and develop the next generation of leaders. Our annual pitch challenge provides a special forum for high school seniors to develop and pitch their health care innovation ideas.
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